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Client: Kraft Heinz (JifJaf)
Spooky Halloween Media Launch Kit for China
A deliciously Spooky box that’s a lantern?
Sure it’s a little odd, but that’s how Jif Jaff’s roll!
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Kids and puppies love packaging more than the presents they contain. Clearly, they embrace their inner-oddity.
Just like Jif Jaff’s and all our fans who love us.
Our Direct Mail press kit doubles as a suitably fun and spooky Halloween lantern, complete with battery candle,
Spooky cookies and a deliciously scary Fan-tom fact sheet and digital press release on a thumb drive.
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Credits:
Executive Creative Director: Clinton Manson
Art Director: Dana Lim
Account Manager: Valerie Ho
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